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Steve Pohlit

New Digital Media, Inc

“Building Social Media Networks That Build Revenue and Profits”

Uncle Alan’s Great Advice On Social Media Branding

Alan Bechtold is a legend – Google him and when you click on the link below join his mailing list.  Comment on his articles and when you do tell him  Steve Pohlit sent you. Then share this idea with your friends. See that is one way social media works. Share the wealth of great content.

I have met Alan several times and while I don’t know him well personally, everyone who does loves the guy and gives him the highest ratings as an on line and off line marketing expert.

OK so you get the picture. Alan’s latest article talks about the importance of branding and especially for social media sites like Twitter and Facebook.  What is really cool is how he gives you a great solution then suggests an alternative that is likely more affordable.

This is well worth your time to read and credible advice.  I know I have some branding work to do for my businesses and as well as clients of New Digital Media, Inc.  Click Here now for Alan’s article

Steve Pohlit

New Digital Media, Inc

“Building Social Media Networks That Build Revenue and Profits”

YouTube Announces 1Billion Subscribers Plus

That is an awesome number and it was recently announced on YouTube’s blog. Click Here for the complete article.

An added feature is the  new widget that any video-maker can embed on your  website or blog. It lets people subscribe to your YouTube channel with a single click, without having to leave your site to log into YouTube or to confirm their subscription. The entire process happens in the widget.

All you need to do is embed the code below into the source code of your website or blog, in the same way you embed a YouTube video:

<iframe id=”fr” src=”http://www.youtube.com/subscribe_widget?p=[add YouTube Username here]” style=”overflow: hidden; height: 105px; width: 300px; border: 0;” scrolling=”no” frameBorder=”0″></iframe>

See my channel widget in the index to the right and you are welcome and encouraged to subscribe.

Thank you Mashable for posting this announcement.

Steve Pohlit

New Digital Media, Inc

“Building Social Media Networks That Build Revenue and Profits”

Use Twitter to Boost Your Job Search

About 300 to 500 jobs are posted on Twitter per minute, according toCarmen Hudson, CEO and co-founder of Tweetajob. With that many shared opportunities, the task of filtering information becomes daunting — that’s why we have hashtags. They can help you focus on the tweets you want to see along with the ones you didn’t even know existed.

Hudson, whose company sends job tweets that match a job seeker’s location and career interests, says the numbers are true but come with a caveat. “Many of these jobs are duplicates, or from aggregators. It’s likely the number of real opportunities could be much lower. There is quite a bit of ‘job pollution’ on Twitter, because the job boards and many employers don’t target their job tweets.”

Nonetheless, the jobs are still there. The key is finding them. As a way to filter through the noise, Hudson recommends job seekers use hashtags to take full advantage of Twitter’s search functionality.

Here are six hashtag categories that might be useful in a job search, along with some examples of what you could look for. For those who are new to Twitter or just need a refresher, check out this overview of hashtags.

Thank you Mashable for this article Be sure to click on one of the links above to read all the details on using hashtags for your job search.

Steve Pohlit

New Digital Media, Inc

“Building Social Media Networks That Build Revenue and Profits”

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Marketing B2B On Facebook

“In my view, Facebook presents a unique opportunity to connect with and educate your target market in a way that your website and even your blog can’t match. The trick is coming up with meaningful content that people will want to share, and that brings them back again and again.”

Leyl Master Black is a Managing Director at Sparkpr

Published by Mashable Click Here

Keys Are:

1. Become an Industry Resource

2. Engage the Community

3. Expand Beyond Your Wall

4. Lighten Up

If you are serious about using Facebook for your business I recommend paying attention to this article

Steve Pohlit

New Digital Media, Inc

“Building Social Media Networks That Build Revenue and Profits”

If Facebook Were A Country….Social Media Revolution Updated

Did you know that if Facebook was a country, it would now be the third largest country in the world?

50% of mobile Internet traffic in the UK is on Facebook.

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Statistics can be interesting and these are. However, most everyone know the growth in social media is huge.  Here are several ways I use Social Media

1. Research: finding answers to questions using Google and YouTube is very valuable for me.

2. Developing “like minded” relationships. I have developed themed groups on Facebook and I know the people who have joined those groups are interested in the information I share.

3. Expanding the development of business using informative articles posted to blogs and inviting people to those articles on Twitter, Facebook, LinkedIn.

Those are the Top 3 for me.  What about you?

Steve Pohlit

New Digital Media, Inc

“Building Social Media Networks That Build Revenue and Profits”

15 Reasons Not To Use Social Media For Your Business

The author has a great reason why his 15 reasons are the worst ones for using social media for your business. This is a recommended read.

The 15 Worst Reasons to Use Social Media For Your Business

by Eric Fulwiler

I am a heavy supporter of social media as a valuable business tool, but only when it is used for the right reasons, and in the right way. Sometimes it’s easy to convince yourself that your reason for using social media for your business is right when it’s actually wrong. So, here it is, in black and white, the 15 worst reasons to use social media for business.

15. Because it’s free to sign up

14. Because you like the idea of going viral

13. Because you heard the buzz about the South by Southwest conference

12. Because you have friends who are successful bloggers

11. Because you can automate many social network feeds

10. Because the 400 million people on Facebook are a new population to advertise to

9. Because other companies have made millions of dollars on Twitter

8. Because the other companies who have used social media have received positive PR

7. Because you read that people trust social network contacts

6. Because you think it’s all return and no investment

5. Because you read a case study in which another business used social media successfully

4. Because consumers are spending more time online

3. Because someone told you that social media was the next big thing

2. Because everyone else is doing it

1. Because you should

For the rest of Eric’s article where he  tells you why these are the worst.  Click Here

Article Courtesy of

Steve Pohlit

New Digital Media, Inc

“Building Social Media Networks That Build Revenue and Profits”